Direct Mail Basics
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Direct Mail Basics
Direct Mail is one of the oldest methods of advertising. We’ll tell you about brochures, self-mailers and postcards, and the benefits you might expect from using direct mail.
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Lesson presented by Tiffany Choi
Direct Mail
I have come to appreciate direct mail. For a campaign that I was a part of, direct mail was one of our main forms of advertising. Lots of people don't realize that 1-3 percent response from the direct mail is great. This video makes sure to mention that along with some really good ideas when trying to do direct mail. I always think it's cool when I get a little freebie with my direct mail that doesn't require a rebate. What does everyone else think about direct mail?