Not really, but being a more informed advertiser can help you understand what your agency is trying to do for you, and Advertising180 will make you a smarter "client." Good agencies are generally staffed with marketers and creative people who have years of experience, and you'll never match that with a few hours of training, no matter how good it is. Advertising is a complex business, so the more you understand the ins and outs of strategic communications planning, creativity, implementation, budgeting and analysis, the better off you will be. If you feel you can't afford an agency, Advertising180 is exactly what you need.
